• More than one hundred million users from all over the world are playing "MU" for 15 years.
• Various kinds of event maps, high level of hitting sense and graphic through splendid battles have gathered and maintained solid mania fans for a long time.
• WEBZEN has been constantly launching and developing franchise games using MU Online’s IP.
As a representative example, mobile game MU Origin’ has ranked 1st in app market sales in the world.
• Each game has fancy character design and gorgeous background graphic so that players can experience high immersion and attention level.
• Various maps and in-game events are regularly updated.
• Thrilling action and colorful skills enable players to participate in breath taking battles.
• WEBZEN produces high quality hack&slash MMORPG games which guarantee players to play the game easily with 3D quarter-view, simple game display and mouse click.
• Especially ‘MU Online’ offers a variety of fun with battle mode which changes according to the 8 distinctive characters that players choose.
• ‘MU Online’ which becomes 16th anniversary of the official service in November of this year is a representative example of IP alliance game. Thanks to one of the most honorable title, “Korea’s the 1st full 3D MMORPG”, MU Online’s fancy graphic and fierce battle system has caught a huge amount of popularity, reaching 20 billion won sales only in Korea in just 1year after launching.
As a essential factor of IP business, ‘MU Online’ has not only a compact world view built from its long-period of service but also abundant game contents which can be applied and implanted to different field of platforms.
Also, thanks to WEBZEN’s early global market entry strategy, it has a strong brand power internationally which becomes a great advantage. ‘MU Online’ has a remarkable record, 380 thousand of CCU(Concurrent Connected User) and 56 billion won of sales, since it has started its service in China in 2003, showing high level of awareness in the local market.
MU Online was re-examined through MU Origin, a newly developed mobile MMORPG based on the world view and contents of MU Online. After launching the official game in April 2015, ‘MU Origin’ was ranked in the top seller in every market we launched, including 'Google Play Store’, ‘One Store’, and ‘Apple App Store.’